A short-lived collaboration between the brands H&M and Delpozo, with the aim to attract a different audience from Haute Couture.
This project is formed by a shop window construction that will be touring at different cities.
For the promotion compaign we created an ephemeral event were all our merchandising will be applied.
The logotype is created from the most recognized symbol of Delpozo, thebow.
The color palette is based on Resort Collection 2018. After those rules were stablished every element was designed.